Skin Marketing Solutions GET MY CHRISTMAS CAMPAIGN — $247
CHRISTMAS CAMPAIGN SYSTEM™CREATED FOR FULL-SERVICE BEAUTY CLINICS

You haven't started your Christmas marketing. We have.

Sell more Christmas gift vouchers. Book more facials. Your complete Christmas campaign is planned, written and designed, ready for you to customise and launch this November.

Pay in full or in 4 weekly payments · One-time purchase · Canva Pro required

Facebook banner
A5 flyer
Launch email
Mid-campaign email
Wrap-up email
A1 poster
Landing page
Story — Classic
Story — Deluxe
Story — Ultimate
Carousel 1
Carousel 2
Carousel 3
Carousel 4

Christmas is coming. And between clients, your team and running the clinic, Christmas marketing can feel like another job you don't have time for.

You know it's one of the best times of year to sell gift vouchers. But a proper campaign means someone has to:

Plan the offers and pricing
Set sales targets and brief the team
Write the landing page, emails, SMS and captions
Design the graphics
Implement the campaign for launch
Schedule what goes out, and when
Sell vouchers online, in clinic and by phone
Review the campaign’s results

Think back to last Christmas. Were you on top of your marketing, or was it a last-minute rush?

This year doesn't have to be another repeat.

Make Christmas an opportunity to grow your skin business.

Vanessa McDonald working alongside a beauty clinic owner
Vanessa McDonald, Founder, Skin Marketing Solutions, working alongside a clinic owner.

Your beauty clinic already has something valuable to offer: professional skin treatments delivered by a team your clients know and trust.

You may have clients visiting regularly for waxing, brows or other beauty services who haven't yet discovered everything your clinic offers in skin.

Christmas gives you an opportunity to introduce those services to gift buyers and voucher recipients who may become future facial or skin treatment clients.

Done well, a Christmas campaign can do more than fill December. It can bring new people into your skin services for the year ahead.

Now imagine the campaign to make that happen was already done.

This Christmas, picture this instead.

Instead of starting from a blank page, you start with a finished campaign. Your job is to make it yours and put it into action.

Your three Christmas skin Experiences are already structured.
Your promotional graphics are already designed.
Your emails, SMS messages and captions are already written.
Your gift voucher landing page is ready to customise.
Your launch plan is organised, stage by stage.
Your team has a clear campaign to work towards.
Vanessa McDonald reviewing a campaign on a laptop with a beauty clinic owner

Your time goes into selling Christmas gift vouchers, not creating the marketing for them.

Introducing the Christmas Campaign System™ by Skin Marketing Solutions: a complete, ready-to-customise Christmas skin marketing campaign designed to help Australian beauty clinics promote gift vouchers and introduce more clients to their professional skin services.

GET MY CHRISTMAS CAMPAIGN — $247

Or 4 weekly payments of $74.25 · One-time purchase

One complete Christmas campaign. One system. Everything working together.

A template pack gives you graphics. The Christmas Campaign System™ gives you the whole campaign: the offers, the marketing, the plan and the tools to measure it.

A TYPICAL TEMPLATE PACKTHE CHRISTMAS CAMPAIGN SYSTEM™
Graphics to postThree structured Christmas skin Experiences to promote, plus 55 coordinated Canva designs
Blank space where the words goEmails, SMS messages and social captions already written
Where buyers go is up to youA mobile-optimised gift voucher landing page, ready to customise
Work out the timing yourselfA Campaign Planner and step-by-step Launch Guide
No way to tell if it workedPricing, daily results and performance tracking tools
On your ownA private implementation support group, 1 November to 24 December

Every essential marketing touchpoint, covered.

Landing Page
In-Clinic Print
Email
SMS
Social Media

Five connected marketing touchpoints. One coordinated Christmas campaign.

collage 1 preview
collage 2 preview
collage 3 preview
collage 4 preview
collage 5 preview

Your 3 Christmas skin experiences are already developed.

Built on six years of Christmas campaign data and experience, these 3 professionally developed, value-stacked skin Experiences are designed to sell as Christmas gift vouchers while introducing more clients to your professional facial and skin treatments.

exp classic preview

Classic

An accessible Christmas skin and relaxation experience.

exp deluxe preview

Deluxe

An enhanced Christmas skin and relaxation experience.

exp ultimate preview

Ultimate

A premium Christmas skin and relaxation experience.

Each Experience includes suggested treatment inclusions and pricing, so you're not starting from scratch.

Simply customise them to suit your clinic's treatment menu, equipment, therapist expertise and profitability requirements.

Three gift voucher Experiences at three price points, giving Christmas shoppers a clear choice while directing purchases towards the skin services you want to grow.

The strategy is already developed. You simply adapt it to your treatment menu.

Your Christmas marketing is ready. Just make it yours.

When you purchase, you'll receive your 2026 Christmas Collection Campaign Planner: a one-page marketing plan that doubles as a poster, with direct links to every asset, tool and resource in the system. Use it digitally, then print it for your staff room so your whole team can follow the campaign.

01

Your Christmas Gift Voucher Landing Page

A ready-to-customise, Mobile-optimised Canva Website featuring your three Christmas skin Experiences: Classic, Deluxe and Ultimate.

Designed to turn Christmas campaign interest into gift voucher enquiries and purchases, without needing a web developer or custom code.

Customise the branding, copy, images, treatment inclusions and pricing to suit your clinic.

Classic Christmas skin experience landing page preview CLASSIC
Deluxe Christmas skin experience landing page preview DELUXE
Ultimate Christmas skin experience landing page preview ULTIMATE
02

55 Industry-Specific Canva Promotional Designs

Your campaign includes 55 coordinated, industry-specific Canva designs covering your essential Christmas marketing touchpoints, including in-clinic print, promotional emails, online store graphics and organic social media.

The collection combines 28 core Christmas Collection designs with 27 additional designs, giving you everything you need to deliver a consistent campaign across your marketing channels.

In-clinic print materials

design poster preview
A1 poster
design flyer preview
A5 flyer, front
A5 flyer back: Christmas Experience options, with offer details hidden
A5 flyer, back

Facebook page banner

design fb preview

Online store graphics

Online store graphic — Classic
Online store graphic — Deluxe
Online store graphic — Ultimate

4 Instagram carousel sets

Four professionally designed carousel sets featuring a balance of promotional, non-promotional and educational skin content. Every carousel includes ready-written captions, so your graphics and messaging are prepared for you.

carousel 1 preview
carousel 2 preview
carousel 3 preview
carousel 4 preview

18 Instagram Stories

You'll receive 12 promotional Story graphics (with the companion Instagram Stories Posting Guide) and 6 non-promotional Story graphics, including Stories for each of your three Christmas Experiences, giving you a combination of Christmas Collection promotion and engaging content.

story p1 preview
story p2 preview
story p3b preview
Experience Story, Classic
Experience Story, Deluxe
Experience Story, Ultimate
story n1 preview
story n2 preview
story n3 preview

Reach your existing clients. Your emails and SMS are ready.

Your existing client database is one of your biggest Christmas marketing opportunities. We've professionally designed and written three promotional emails, plus prepared two SMS messages to help you reach your clients and promote your Christmas gift voucher Experiences.

3 professionally designed and written promotional emails
2 ready-written SMS messages

Simply customise them to your clinic's brand, details, offers and purchasing information.

Three promotional Christmas emails
Launch email Mid-campaign reminder Wrap-up email
3 × emails professionally designed. Ready to customise.

A clear plan to help you get it launched.

Having the materials is important. Knowing what to do with them is just as valuable.

That's why the system includes 2 practical implementation resources.

012026 Christmas Collection Campaign Planner

Your visual roadmap brings the campaign stages together:

Prepare→ Launch→ Promote→ Final Push→ Review

It connects your activities to the resources included in the system, making it easier to see what needs to happen next.

2026 Christmas Campaign 1-Page Plan: preview with the campaign schedule hidden
guide cover preview
guide page 1 preview
guide page 2 preview

02Christmas Campaign Launch Guide

Your step-by-step guide helps you prepare, customise, organise and implement your campaign.

It covers the key activities involved in getting your offers and marketing materials ready, coordinating with your team, scheduling promotions and reviewing results.

Launch with confidence. Track your results. Lead your team.

Christmas Campaign Pricing & Profit Calculator

Before you launch your Christmas campaign, you need to know your offers are priced to support your revenue and profitability goals.

This Excel tool helps you assess treatment costs, therapist time, selling prices, gross profit, margins and estimated campaign profitability.

Use your clinic's own figures to make informed, confident pricing decisions.

Pricing & Profit Calculator.xlsx
tool calculator preview

Daily Christmas Results Sheet

Record daily gift voucher sales, direct bookings and Experience sales. Keep your team informed, recognise their wins and identify where extra support or attention is needed to stay on track.

Daily Christmas Results Sheet
tool daily preview

Campaign Performance Tracker

Bring your campaign results together in one place. Monitor revenue and progress towards your targets, review overall performance and use the insights to make better marketing decisions for the future.

Campaign Performance Tracker
tool tracker preview

No more launching a campaign and hoping for the best. Know your numbers, keep your team focused and make every day of your Christmas campaign count.

From purchase to promotion in 5 steps.

  1. STEP 1

    Get organised

    Start with your One-Page Christmas Marketing Plan and review your step-by-step Launch Guide.

  2. STEP 2

    Customise your Experiences

    Adapt the offers to your treatment menu and assess your pricing with the Pricing & Profit Calculator.

  3. STEP 3

    Personalise your marketing

    Customise your Canva landing page, promotional designs, emails, SMS messages and social media captions.

  4. STEP 4

    Brief your team and launch

    Make sure everyone understands the offers, purchasing process and promotional plan.

  5. STEP 5

    Track, review and improve

    Record daily sales, monitor team targets, adjust as needed and review what worked for future campaigns.

The planning, strategy, structure and creative work are already done. You simply follow the steps, customise the system to your clinic and put your Christmas campaign into action.

GET MY CHRISTMAS CAMPAIGN — $247

Or 4 weekly payments of $74.25 · One-time purchase

Founder of Skin Marketing Solutions

Created by someone who understands your beauty clinic.

I'm the founder of Skin Marketing Solutions, with 25+ years of hands-on experience in the professional beauty industry.

My background spans industry-specific software, client databases, professional skincare, business development and practical marketing systems for beauty businesses.

After conducting well over 2,000 one-on-one consultations with clinic owners, I've seen how much opportunity sits inside established beauty clinics: clients who visit regularly for waxing, brows or lashes, but get their facials and skincare somewhere else, while the clinic has already invested in professional skincare, equipment and therapist training.

Helping those clients discover your skin services is one of the biggest growth opportunities you have. And I know how hard consistent marketing is when you're busy running the clinic.

That's why I created the Christmas Campaign System™: a practical, ready-to-use campaign that turns that opportunity into action.

Skin Marketing Solutions

25+ years in beauty. Trusted to share my expertise with the industry.

Over the years, I've also been invited to speak at professional beauty industry events, including engagements with Ultraceuticals, Inskin Cosmedics, Professional Beauty Solutions and Synergie Skin, as well as Beauty Expo.

My presentations focus on practical strategies for moving existing beauty clients into professional skin treatments, prescribed home care and ongoing skin journeys.

Vanessa McDonald presenting on stage at Synergie Skin's 20-year anniversary event
Presenting at Synergie Skin's 20-year anniversary event.
Vanessa McDonald presenting to an audience of beauty professionals
Sharing skin journey marketing strategies with clinic owners.

Here's everything you get.

You've seen how it all works. Here it is in one place.

Your Complete Core System

01

Core Christmas Collection Campaign

Your 3 Christmas skin Experiences (Classic, Deluxe and Ultimate), 28 editable Canva designs, a gift voucher landing page, 3 promotional emails, 2 SMS messages and social media captions.

So you can promote Christmas gift vouchers across every channel without creating anything from scratch.

02

Christmas Campaign Launch Guide

Step-by-step guidance to prepare, customise, launch and review your campaign.

So you always know the next step, even in your busiest weeks.

03

2026 Christmas Collection Campaign Planner

Your one-page campaign plan and roadmap: schedule, touchpoints, preparation checklist, sales targets and links to every resource.

So you and your team can see the whole campaign at a glance.

04

Private Facebook Implementation Support Group

A private group for general implementation questions, community discussion and practical campaign tips. Available 1 November to 24 December 2026.

So you have somewhere to ask when you get stuck.

Plus 5 Campaign Bonuses

BONUS 1

Expanded Christmas Graphics Pack

27 additional editable Canva designs, bringing your collection to 55 designs in total, including 4 Instagram carousel sets and 18 Instagram Stories.

So you have fresh content for every stage of the campaign.

BONUS 2

Christmas Campaign Pricing & Profit Calculator

An Excel tool for reviewing treatment costs, pricing and potential profitability, using your own clinic's figures.

So you know your offers are profitable before you launch.

BONUS 3

Christmas Campaign Performance Tracking Tools

Two practical Excel resources to help you monitor and measure your Christmas campaign results. Includes a Daily Christmas Results Sheet to record daily gift voucher sales and activity, plus a Campaign Performance Tracker to review sales, bookings and overall campaign performance.

So you always know how your campaign is performing.

BONUS 4

Instagram Stories Posting Guide

Guidance on implementing your 12 promotional Stories throughout the campaign.

So your Stories keep supporting sales right through the campaign.

BONUS 5

Image Slicer Tool

Prepares your designed promotional emails as image sections.

So your designed emails are ready to send from your own email platform.

The Christmas selling window doesn't move.

Every week you wait is one less week to promote your Christmas Experiences and sell gift vouchers.

Start 16 NovemberOver 5 weeks to sell
Start 1 DecemberJust over 3 weeks to sell
Start 15 DecemberOnly 10 days left
1 NOV24 DEC

Christmas Eve is 24 December. The earlier you're ready, the more time you have to sell.

CHRISTMAS CAMPAIGN SYSTEM™

Your complete Christmas Campaign System™

Combined estimated standalone value: $1,491

Yours for $247

AUD including GST · Pay in full

Choose how you'd like to pay. You get the same complete system either way.

PAY IN FULL

$247 AUD

Including GST.

Save $50 compared with the payment plan.

One payment. Full access.

GET MY CHRISTMAS CAMPAIGN — $247

PAY WEEKLY

4 × $74.25 AUD

Including GST.

Total payment plan price: $297 AUD including GST.

You'll receive the same complete Christmas Campaign System™ and all 5 bonuses.

GET IT IN 4 WEEKLY PAYMENTS

Both options include the complete core system, all 5 bonuses and access to the private Facebook support group.

Canva Pro required. Licence covers 1 beauty clinic and 1 Christmas campaign activation of up to 8 consecutive weeks between 1 November and 24 December 2026.

This is a one-time digital product purchase, not a subscription.

Frequently Asked Questions

Your Christmas campaign is ready. Are you?

This Christmas, your marketing doesn't have to be another job on an overflowing to-do list.

Everything is planned, designed and written. All that's left is to make it yours and put it into action.

Get your complete Christmas Campaign System™ for $247 AUD including GST.

GET MY CHRISTMAS CAMPAIGN — $247 Or choose 4 weekly payments of $74.25 AUD including GST (total $297)

Canva Pro required. Licence covers 1 clinic and 1 Christmas campaign activation of up to 8 consecutive weeks between 1 November and 24 December 2026. Individual results are not guaranteed.

Skin Marketing Solutions